Privacy Policy

Effective Date: 2/25/2026
Last Updated: 2/25/2026
Website: www.traditionshouston.com
Contact: 713-999-0987

Traditions Realty (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, use our services, and interact with our messaging (including SMS/MMS) features. By accessing or using our services, you agree to the terms of this Privacy Policy.

1. Information We Collect
   A. Information You Provide
   We collect personal information you submit directly, such as:
   • Full name
   • Email address
   • Phone number
   • Mailing address
   • Property preferences and criteria
   • Uploaded documents (e.g., IDs, proof of funds)
   • Payments or billing information (if applicable)
   B. Information Collected Automatically
   When you visit our site:
   • IP address
   • Browser type and version
   • Device type
   • Pages visited and interaction data
   • Cookies and similar technologies
   C. Messaging Information
   If you opt into messaging:
   • SMS/MMS content
   • Timestamp and metadata
   • Consent records for messages
   We may use third-party services to manage messaging (e.g., SMS delivery platforms compliant with 10DLC requirements).

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2. How We Use Your Information
   We use your information to:
   • Provide and personalize real estate services
   • Communicate listings, updates, offers, and support
   • Send SMS/MMS notifications you opt into
   • Improve our website and services
   • Comply with legal and regulatory obligations
   • Prevent fraud and protect rights

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3. Messaging and 10DLC Compliance
   To provide SMS/MMS messages, we follow U.S. A2P 10DLC guidelines:
   A. Consent
   By providing your phone number, you expressly consent to receive messaging, including:
   • Property alerts
   • Appointment reminders
   • Offers and marketing messages
   • Transaction notifications
   You can withdraw consent at any time (see Section 7: Opt-Out).
   B. Messaging Conduct
   We and our messaging partners adhere to 10DLC rules:
   • Messages are sent via registered 10DLC campaigns
   • Proper campaign use-case designation
   • No spam or unsolicited messaging
   • Carrier guidelines for throughput and content
   C. Message Frequency
   Message frequency varies based on your preferences and interaction. Standard messaging rates may apply, depending on your carrier.
   D. Message Content
   We may send:
   • Account and service notifications
   • Transactional and informational messages
   • Promotional or marketing messages (only if consented)

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4. How We Share Information
   We may share your data with:
   • Service providers (CRM, analytics, messaging platforms)
   • Legal and regulatory authorities when required
   • Real estate partners or vendors only with consent
   • Business successors in merger or acquisition
   All shared parties are contractually required to safeguard personal information.

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5. Cookies and Tracking
   We and our partners use:
   • Cookies
   • Web beacons
   • Pixel tags
   To enhance functionality, analytics, and personalized content.
   You can manage cookies via your browser settings.

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6. Data Retention
   We retain personal information:
   • As long as necessary to provide services
   • To comply with legal obligations
   • To enforce agreements
   Specific retention periods are based on relevant laws.

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7. Your Choices and Rights
   A. Opt-Out or Withdraw Consent
   You can:
   • Reply “STOP” to SMS
   • Contact us to unsubscribe
   • Opt out of marketing communications only
   Transactional messages (e.g., appointment confirmations) may still be sent unless you fully opt-out.
   B. Access, Correction, Deletion
   Subject to applicable law, you can request:
   • Access to your data
   • Corrections
   • Deletion
   Contact us using the information below.

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8. Security
   We use technical and organizational safeguards including:
   • Encryption (SSL/TLS)
   • Access controls
   • Regular security reviews
   However, no system is 100% secure; we cannot guarantee absolute safety.

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9. Children’s Privacy
   Our services are not directed to children under 13. We do not knowingly collect personal information from minors.

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10. Changes to the Policy
    We may update this policy. We will:
    • Post changes here
    • Update the “Effective Date”
    Your continued use after changes signifies acceptance.

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11. Contact Us
    If you have questions, requests, or concerns:
    Email: paul@holubteam.com
    Phone: 713-999-0987
    Address: 1055 W Sam Houston North, Suite 117, Houston, TX 77043
    A. International Users
    If serving outside the U.S., include GDPR / CCPA / other rights.